Skip navigation

Monthly Archives: November 2010

Jackson's Words

DeSean Jackson came out on Monday Night Football during the pre game warm ups and stated to watch the first play. Well, the announcers said right before the play to watch DeSean Jackson and stated what was said. He was going to go big. Jackson, on the first play received a pass from Michael Vick, quarter back of the Philadelphia Eagles, to score an 88 yard touchdown. Jackson did his celebration not only for that touchdown but for the spanking of the Washington Redskins. Vick, if you recall was in the press during the 2007 season for dogfighting. He was sentenced to 23 months and pleaded guilty. Michael Vick has recovered from that and a few injuries in his time of being back into the NFL. Jackson after the game told many interviewers that, “We were like pit bulls, ready to get out of the cage.” The media took that the wrong way. Yes, it is just a saying. But the media took that as a shout out to Vick. The was no harm done to either Vick nor Jackson but the fact that their are in the media for something being said with out realizing what it could have been taken as. Which it was taken that way from of course, who else, the media.

It is interesting to see all the different polls that occur through out various websites. When you search the web, you will see all the different advertisements. Public Relations differs from advertising because it is about building relationships more than just getting your point across. In the MLS soccer website, you can get to know each individual player better. As well as if they have twitter finding ways to following what exactly they are doing with the latest updates from their personal life. MLS does a outstanding job with learning about each player. Even though MLS is not the most popular sport in the United States nor do they make nearly the amount of money the other professional athletes make, they will treat the fans with a lot of respect. MLS websites provides polls to get to know the players, and it gives the viewer a chance to vote his opinion on various things. The one poll today is how many goals do you think Chris Wondolowski will score next year? Even though it is a simple and short questions. MLS will get many different opinions with his projected goals of next year. MLS uses these type of polls to get to know the player as well as routing for them. With that being said, you can also follow the player and get highlights to see if he will score or not. It is a very easy and to the point website. The website has many viewers and builds relationships because the fans can follow their favorite MLS players.

MLS Soccer

Public Relations is all around us. As we see, even ESPN has a place where they direct all of their PR efforts. Here, in the ESPN Media Zone, we can find all of the latest Press Releases, Media Kits, blogs and Twitter feeds. The ESPN Media Zone has many different opinions and authors who publish different thoughts. Here, many interested media personnel can find related material, such as corporate conference calls, photos, bios, media contacts, and all related information to PR. Here, you can also find a series of 30 for 30. The program releases previews for stories about professional athletes.

For all of the sports: NBA, NFL, MLB, Motor Sports and World Series of Poker we can find bios, press releases and photos. This is very important to the practice of PR, because it provides a reference place where PR professionals can find the latest news about their clients, and scan for photos and press releases about their clients.

Say a Public Relations Firm was representing Brett Favre. He has been in the news a lot lately due to the scandal with a former New York Jets reporter and due to his injuries and the concept of lack of winning Media will provide detailed information and the ESPN Media Zone is a great place to reference.

Information for this post came from: ESPN Media Zone